Below is a recording excerpt from one of our high-level coaching sessions.

In this excerpt, I share why it is critical to take subjectivity out of your day-to-day business decisions.

For instance, if you think you wrote a good article, or a good VSL, who says? I mean, who says it is good? How do you know it is good? How can you tell?


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In my book, the only way to tell if something is good is if you get a good ROI. Period.

So listen to the recording and see what you think.

It’s your turn! I would love to hear back from you about how you use metrics in your business! Please share in the comments below!